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Kobe had so many things going for him as a pitchman .
Without vendor sponsorship, you are never served up a speaker pretending to be unbiased, but is really just a pitchman .
who's the star of your ads: your pitchman or your product?
He spent eight years as a corporate pitchman for General Electric.
There was a even an issue cover I think, or at least some page art we had commissioned, showing Krugman as a crude pitchman or something.
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